EJMill Design

'That Guy' Singles of the Month

Project Description:
That Guy is an anti-binge drinking campaign targeted at young enlisted men and women in the military. In 2015, we were tasked with creating a new section for the campaign website, as well as a monthly poster series to accompany the website content. My responsibilities included initial concepting for the section content, site design and photo/video shoot direction.

Creative direction by Allison Casey